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Conference

Keynote 10: Innovation In Action

When

Tue, 4 Mar
16:30 - 17:15 CET

Pass Required to Access

Hybrid
Location

MWC Main Stage, Hall 4

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Session Speakers

Session Description

This keynote session brings together industry leaders who are reinventing their sectors and leveraging transformative technologies to drive change.  In 2025, how will AI continue to reshape and disrupt traditional business models? 

 

Panel: Shifting Sands of Media  

As AI firmly embeds itself in the media industry, a critical question arises: how will it redefine newsrooms globally? Join two industry leaders as they explore AI’s transformative role in reshaping media and discuss how fragmentation is driving both disruption and opportunities for new business models. 

Speakers: 

Jessica Sibley, CEO, Time   

Nicholas Johnston, Publisher, Axios 

Moderated by Nate Lanxon, Bloomberg 

 

Fireside: Why AI Agents will Change Everything with Bret Taylor 
  
Join Silicon Valley visionary Bret Taylor—former Co-CEO of Salesforce, CTO of Facebook, and co-creator of Google Maps—as he takes the keynote stage to discuss the Agentic AI revolution. Through his newly founded company, Sierra, he will explore how AI agents are poised to transform businesses and enterprises worldwide. 
 

Speaker: Bret Taylor, Co-founder, Sierra

Moderated by Anna Stewart, CNN


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